Product Marketing Manager – Cybersecurity Scaleup in Copenhagen
Are you a strategic communicator who can turn complex ideas into compelling stories — and help teams turn insight into impact? At Moxso, we’re changing how organizations approach security awareness, and we’re looking for someone to shape how our product is positioned, packaged, and understood in the market.
We’re a VC-backed scaleup based in Copenhagen, trusted by hundreds of companies across Europe. Our platform blends behavioral science, automation, and AI to train employees to recognize and prevent cyber threats — before they click.
You’ll be joining a driven team of builders and problem-solvers. With strong product-market fit and growing international demand, we’re scaling our commercial engine — and product marketing sits right at the center of it. As our first Product Marketing Manager, you’ll shape our narrative, own go-to-market efforts, and drive the creation of training content that helps customers succeed.
Why join?
Massive impact
You’ll lead product marketing for a platform used by companies across Europe — and own how we position our product in ways that drive real growth.
Product-first culture
We’re small, fast, and deeply collaborative. You’ll work across marketing, product, and sales to connect user needs with business outcomes — and bring launches, features, and training to life.
Strong team culture
We’re a close-knit, social group that enjoys building great things together and having fun along the way. From after-work hangouts to Friday wine tastings, we genuinely enjoy spending time together.
Always learning
We care about growing together. Whether it’s refining our messaging, testing new formats, or building better learning experiences — you’ll be part of a team that’s always evolving.
What you’ll do
Lead learning content development
Own the strategy and production of Moxso’s learning content — from video training modules to onboarding flows and support materials — ensuring they’re engaging, effective, and tailored to different markets.
Own product positioning
Craft compelling, insight-led positioning and messaging that resonates with decision-makers, end users, and partners — and ensure it’s reflected across all touchpoints.
Drive go-to-market strategy
Plan and execute product and feature launches in collaboration with product, sales, and marketing teams. Make sure every launch has a clear story, strong assets, and measurable impact.
Enable the sales team
Create product decks, battlecards, one-pagers, and other collateral that helps sales convert faster and smarter. Be their go-to partner for everything product-related.
Connect with users and markets
Gather insights from users, lost deals, and the market to refine our messaging, prioritize content, and spot new opportunities for growth and education.
Build the product marketing function
As the first product marketer, you’ll help define what product marketing looks like at Moxso — building scalable processes, frameworks, and creative systems that grow with the business.
What you bring
• 4+ years of experience in product mkt, customer education, or content strategy
• Strong experience crafting messaging and positioning for complex products
• Experience producing or leading the creation of customer-facing content
• Great communication skills — able to align & influence across product, sales, and mkt teams
• A user- and insight-led mindset — you use data, feedback, and research to inform your work
• The ability to juggle both strategic planning and hands-on execution
Bonus points if you…
• Have experience with customer training, onboarding, or product education
• Have worked in cybersecurity or helped bring a technical product to a mainstream audience
• Have collaborated with creative teams on motion/video content
How you’ll work with the Head of Marketing
You’ll report directly to the Head of Marketing and collaborate closely with performance marketing, creative, product, and sales. You’ll own how we tell our product story — and ensure it comes through clearly in our training, campaigns, sales materials, and market launches.You’ll help us make sure our product isn’t just good — it’s well understood, well adopted, and a clear choice in the eyes of our customers.
Ready to shape how cybersecurity is communicated, taught, and adopted?
We’d love to hear from you.
